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Marketing Rule – Advertisement Review Checklist
Dechert's advertisement review checklist for compliance with the SEC's Marketing Rule under the Investment Advisers Act of 1940. It outlines steps to ensure advertisements by investment advisers are not misleading and meet regulatory standards.
March 05, 2025
Marketing Rule: Compliance Best Practices and Lessons Learned
This PowerPoint covers adviser ad rules, third-party content, performance metrics, disclosures, and avoiding misleading facts—practical SEC compliance guidance.
March 05, 2025
Marketing Rule – Definition of Advertisement Flow Chart
This chart from Dechert LLP outlines what types of communications can be considered as an advertisement according to the Marketing Rule for Investment adviser advertisements.
February 24, 2025
The IAA’s Regulatory Priorities for the New Administration
The IAA outlines our top recommendations for regulatory and policy actions that should be prioritized in the first days of the new administration.
January 29, 2025
IAA/CFA Institute Survey Report on SEC Marketing Rule Compliance
The CFA Institute United States Investment Performance Committee (USIPC) and the Investment Adviser Association (IAA) conducted a survey to identify current practices for complying with the performance requirements of the Marketing Rule.
August 08, 2024
Summary Report: 2024 Investment Management Compliance Testing Survey
Advisers’ concerns of off-channel communications eclipsed the Marketing Rule as the top compliance concern, according to the 2024 Investment Management Compliance Testing Survey published today.
July 15, 2024
Marketing Rule Compliance: Best Practices
This PowerPoint document outlines SEC Marketing Rule guidance: IRR use, attribution, substantiation, influencer reviews, and 2024 FAQ highlights for private fund performance.
March 06, 2024
October 2023 Sample Examination Letter – Boston – Marketing Rule and ESG
This is a sample SEC examination letter from October 2023 from the Boston office that includes questions on the Marketing Rule and ESG investing.
October 31, 2023