New Brochure Rule

2010 Webinar - Form ADV Part 2: Complying With the SEC's New Brochure Rule

Registration for this event is closed. To purchase a recording of this event, please complete and return a webinar recording form.

2010 Webinar: Form ADV Part 2: Complying With the SEC’s New Brochure Rule
Wednesday, September 29, 2010, 1:00 pm - 2:30 pm EDT
Presenter Information: IAA's General Counsel Karen Barr and Associate General Counsel Valerie Baruch and Daniel Kahl, Division of Investment Management, SEC (Biographies)

On July 21, the SEC adopted long-awaited and substantial amendments to Form ADV Part 2, the “brochure” that advisers provide to their clients and prospective clients. The new rule requires advisers to provide clients and prospective clients with a brochure that contains narrative disclosure written in plain English, instead of the current “check the box” format. It also requires advisers to provide virtually all clients with a brochure supplement. Investment adviser firms with a fiscal year ending on December 31 will be required to comply with the new rule with the filing of their annual update in March 2011.

The requirements of the new rule will require significant thought, time, and effort by all investment advisory firms. The webinar will assist firms to assess requirements of the new rule, consider opportunities for enhancing current disclosures, and achieve compliance with the new rule.

The webinar will include a detailed analysis of major provisions of the new rule, including the eighteen substantive topics that must be addressed in the brochure, the brochure supplement requirements for certain supervised persons, the summary of material changes, and delivery requirements for the brochure and supplement.

Please contact the IAA legal staff if you have questions or need additional information regarding this important new rule.


Registration for this event is closed. To purchase a recording of this event, please complete and return a webinar recording form. If you have any questions, please contact IAA Director of Meetings & Events Lisa Gillette.